Discover Our Latest Updates on the Blog

Scent Marketing in the Digital Age: Why the Future Smells Like Opportunity

May 1, 2025 | Scent Marketing

Scent marketing, once a niche tactic confined to boutique hotels or perfumeries, is now being transformed by AI, data analytics, and smart technologies.

Introducing Tonka & Pink Pepper: A Timeless Classic, Reimagined

May 1, 2025 | Scent

Prolitec is proud to introduce Tonka & Pink Pepper, a new aromatic woody fragrance that fuses nostalgic comfort with vibrant modernity.

Prolitec engages Goodwill CEOs at AMCOE 2025

Mar 11, 2025 | Retail

Prolitec attended the Goodwill Annual Meeting of the Conference of Executives (AMCOE) 2025 in Augusta, Georgia, to demonstrate how ambient scenting can transform retail environments and enhance customer satisfaction.

Why Scent Marketing is Essential for Health and Wellness Brands

Jan 21, 2025 | Health & Wellness

Prolitec’s patented MoodBoost™ olfactive technology is scientifically proven to influence the brain’s limbic system and boost specific emotions, such as happiness and relaxation, while remaining environmentally responsible.

The Art of Balancing Work, Family and Leadership, according to Olivier Delenclos, VP Global Business Development at Prolitec

Jan 10, 2025 | Workplace

Step into Olivier’s world for a narrative that intertwines leadership, strategy, and a lot of human connections. Tune in and be inspired!

The science of collaboration: Architects and scent designers

Dec 13, 2024 | Ambient Scenting

The partnership between architects and scent designers isn’t just about adding a pleasant scent — it’s about creating environments that speak to our senses.

Brighten winter blues: the transformative power of scents for your space

Dec 5, 2024 | Ambient Scenting

Incorporating the right scents into your environment during the winter months can make a significant difference in mood and overall well-being.

Warm up your business: Why seasonal scents are a smart investment

Nov 21, 2024 | Retail

Seasonal scents are more than just a trend—they’re a smart business investment. Studies have shown that customers exposed to ambient scents are 100 times more likely to recall a brand than with other sensory cues.