These days people are reluctant to leave their homes, let alone schedule elective or non-urgent procedures in a hospital. This not only puts people at risk as they delay visiting healthcare providers, but hospitals are in danger of catastrophic economic losses. Since...
The Role of Ambient Scenting Post Covid-19 by Heather Lane As businesses look to the future post COVID-19, many are looking for creative ways to welcome back customers. Industry publications in hospitality, retail, offices, and more, are exploring how businesses can...
A series on our partners who have achieved record success and just how they did it by Heather Lane How does a company exceed their forecast sales for a year? We sat down with one such successful company to get their tips. Aromea Airdesign is a provider of Prolitec’s...
A relatively new movement is blossoming into a world-wide industry – coworking is reshaping how millions of people work, and we are excited to add our two-scents. This last April, industry leaders gathered in Denver for the largest global coworking conference series,...
Japanese professional basketball team Alvark Tokyo was having a great season. The team had won their last five games, and had great statistics going into the next round. However, there was one number where Alvark Tokyo was lacking: female fan engagement. In recent...
Ambient scenting is one of the most progressive methods a brand can use to make an impression and create connections between a business and the minds of its customers. Savvy marketers are realizing that scent marketing isn’t guerilla marketing or a promotional...