Scent = ROI? Your 2025 Brand Playbook

by max a | Jun 27, 2025 | Scent Marketing

For decision-makers in retail, hospitality, spas, fitness & high-traffic venues.   In a world where customer loyalty is fragile and attention spans last seconds, experience is currency. And scent — long considered a “nice touch” — is becoming one of the most...

The scent of 2025? A fresh signal that makes people stay—and spend.

by max a | Jun 9, 2025 | Scent

What if your air did more than just smell good? What if it could shape behavior, extend dwell time, and leave a lasting emotional imprint? Prolitec’s newest fragrance is here to do exactly that. 🌿 Meet Mint & Eucalyptus: Freshness with Purpose  A breath of...

Why multi-sensory branding isn’t just a trend—it’s a business advantage

by max a | May 28, 2025 | Sensory Branding

In a world oversaturated with visual noise and digital clutter, brands can’t afford to rely on aesthetics alone. If you want to cut through the fog, you need to speak to more than just the eyes. That’s where multi-sensory branding comes in—activating sight, sound,...

Scent Marketing in the Digital Age: Why the Future Smells Like Opportunity

by max a | May 1, 2025 | Scent Marketing

In an era where digital screens dominate consumer attention, it’s easy to overlook one of the most powerful — and underused — senses in marketing: smell. Scent marketing, once a niche tactic confined to boutique hotels or perfumeries, is now being transformed by...

Introducing Tonka & Pink Pepper: A Timeless Classic, Reimagined

by max a | May 1, 2025 | Scent

Prolitec is proud to introduce Tonka & Pink Pepper, a new aromatic woody fragrance that fuses nostalgic comfort with vibrant modernity. Crafted by Agilex and designed exclusively for Prolitec, Tonka & Pink Pepper is a study in contrast and harmony. It captures...