Prolitec’s participation as a Premier sponsor at the Goodwill Annual Meeting of the Conference of Executives (AMCOE) 2025 in Augusta, Georgia, marked a significant milestone in our commitment to enhancing customer experiences through innovative scenting solutions. Held from March 2–5 at the Augusta Marriott at the Convention Center, this esteemed event brought together Goodwill CEOs and executive leaders from across the United States and Korea.
Welcome Reception
At Edgar’s Above Broad, an applied learning venue for Helms College culinary students.
Local Goodwill Night Out – A Culinary Celebration at Helms College Campus
A night of food, fun, and experiencing how the host Goodwill delivers on its mission. The Augusta Campus of Helms College/Goodwill of Middle Georgia opened its doors to highlight its culinary, medical, and job placement initiatives.
The James Brown “Feel Good” Walking Tour
Strategic engagements to elevate customer experience
Representing Prolitec at AMCOE was Brandon Norberg, our Senior Director of Business Development for the U.S. Brandon actively engaged with key decision-makers in the nonprofit sector, illustrating how ambient scenting can transform retail environments and enhance customer satisfaction. “The enthusiasm at AMCOE was palpable,” Brandon remarked. “We connected with a diverse group of executives eager to explore how Prolitec’s fragrance solutions can create inviting atmospheres that encourage repeat visits and bolster community engagement.”
Showcasing innovation in ambient scenting
Our booth garnered significant attention, featuring live demonstrations of Prolitec’s state-of-the-art fragrance diffusion systems. Attendees were impressed by our technology’s ability to create memorable environments while upholding safety and sustainability standards. “Nonprofit retail spaces are continually seeking ways to enrich the shopping experience,” noted Brandon. “Our scenting solutions offer a unique approach to making these environments more welcoming and enjoyable to both customers and staff.”
Forging connections for future collaborations
AMCOE provided an invaluable platform for Prolitec to establish new relationships and strengthen existing ones within the nonprofit sector. “Engaging with leaders from various Goodwill organizations offered profound insights into their unique challenges and aspirations,” Brandon observed. “These conversations will guide us in tailoring our solutions to meet the specific needs of nonprofit retail environments.”
Looking Ahead
Prolitec’s involvement in AMCOE 2025 underscores our dedication to enhancing customer experiences across diverse sectors. We are excited about the future and remain committed to collaborating with industry leaders to create unforgettable sensory experiences that drive engagement and satisfaction.
Ready to Transform Your Retail Space?
Elevate your environment with Prolitec’s sensory expertise. Contact us today to discover how we can help you create inviting and memorable experiences for your customers.
Stay tuned to Prolitec’s blog for more updates on how we are advancing air care technology in the nonprofit sector and beyond.
By Lucie Goutagny
