The India International Hospitality Expo (IHE) 2024 was an unforgettable event, and Prolitec was at the heart of it. Held from August 3–6 at the India Expo Centre & Mart, this grand event gathered key players from the dynamic hospitality industry under one roof. Among the attendees was our very own Sam John, Senior Director of Business Development APAC & MENAT, who joined our certified service partner, Nouvel Scenting, to showcase Prolitec’s innovative sensory solutions.

“Collaborating closely with Nouvel Scenting has significantly impacted the Indian market. It was a fantastic event, and I was honored to be a part of it,” Sam said.

Elevating the Indian Hospitality Sector

The IHE 2024 provided a unique platform for stakeholders in the hospitality sector to explore the latest innovations and trends. Prolitec, a commercial leader in ambient scenting, seized this opportunity to elevate the Indian hospitality sector with our memorable sensory expertise. Our booth attracted a substantial turnout, reflecting the industry’s growing interest in integrating advanced scent solutions into their offerings.

“We were able to explore the market’s needs more deeply, and the turnout couldn’t have been better,” Sam explained. His insights underscored the event’s success in facilitating meaningful interactions and understanding the evolving demands of the hospitality sector.

The Importance of Scenting Solutions

Sam didn’t just showcase our products; he also took to the stage at the Purchasing Professionals Forum to speak about a topic close to Prolitec’s heart—sustainability. In his address, Sam emphasized the importance of finding an ambient scent company that can provide safe and sustainable solutions for scent diffusion.

“There are three critical considerations for hospitality leaders when selecting a scent solution,” Sam noted.

  1. Creation and Design: Knowing who created and designed the scent is crucial. Quality and expertise go hand in hand.
  2. Safety: Prolitec’s one-micron diffusion rate ensures that guests are not inhaling heavy particles, unlike companies with higher diffusion rates.
  3. Sustainability: Prolitec’s commitment to sustainability is evident in our recyclable fragrance cartridges, made from materials that can be repurposed.

Sam’s words resonated with many, highlighting the essential need for sustainability in every aspect of the hospitality business.

Join the Prolitec Community

Prolitec’s participation in IHE 2024 reaffirmed our commitment to providing cutting-edge, sustainable scent solutions that elevate the guest experience. We are excited about the future and look forward to continuing our collaboration with industry leaders to create unforgettable sensory experiences.

Stay tuned to our blog for more updates and insights from the world of ambient scenting. If you missed us at IHE 2024, don’t worry! Reach out to us to learn more about our innovative solutions and how we can help enhance your space.

Ready to Transform Your Space?

Ready to enhance your space with Prolitec’s sensory expertise? Contact us today to discover how we can help you create unforgettable experiences for your guests.


By: Alison Lowery, Prolitec Marketing Manager